Slobodanka Pavlović is the founder of Social Prudence, providing consultancy and support to business
innovation led solutions to social and environmental challenges and sustainable development
encompassing concepts such as social enterprise, social finance, and strategic corporate social

She has 15 years of professional engagement with Erste Group Bank Vienna that resulted in good
knowledge in developing financial products and non-financial support and capacity building
programs for social enterprises as well as extensive practice knowledge in existing innovative
social finance tools currently in use or under development in the European context (such as social
impact bonds, payment-by-result schemes, hybrid financing tools, blended finance) represents
main consultancy expertise area.

With Erste Social Banking Development was responsible for initiating and designing an extensive
regional support program “Step by Step” in CEE and Western Balkans. She was a member of the
European Commission Expert group on social economy and social enterprises (GECES) and holds
MSc in State Management and Humanitarian Affairs and BSc in Economy.

President of the Women's association RUZA Lebane Serbia and founder of Social enterprise of Radanska RUŽA ltd Lebane
Mini Bio
Slobodanka Pavlović is President of the Association of Women Rose, Founder of the Social enterprise Radanska ruža Lebane Serbia, a woman who during her 12 years of work gathered a large number of women from marginal groups, especially those experiencing domestic violence. She has been empowering and resocializing over 80 women from the municipality of Lebane providing them not only with economic opportunities but also supporting them in all other areas of their life.
Our goal in the next ten years is to employ at least 50 women belonging to marginalized groups in the social enterprise. The goal we want to achieve is gender equality, a world without poverty and dignified work.
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