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I am the founder of Women in Travel cic, a social enterprise dedicated to empowering women through employability and entrepreneurship in travel, tourism and hospitality. In January 2020, I also launched the first International Women in Travel and Tourism Forum that took place in Iceland and at which the First Lady gave her keynote.

I have been called a trailblazer and a disruptor and more recently ‘one of nine women TRANSFORMING travel’ (Matador network).

I have 20+ years in the sector in strategy and consulting roles for organisations including the World Travel and Tourism Council and KPMG. I have dedicated over 15 years to supporting women in the sector, first within gender consulting boutique Shine and more recently launching social enterprise Women in Travel .

We partner with employers and organisations to provide them with diverse talent by training and mentoring unemployed and disadvantaged women.

We also run UK and international events/programmes that inspire, engage, educate and connect women from diverse backgrounds to industry brands.

In 2018 Women in Travel was the first organisation to launch a trail-blazing initiative to call for greater representation and visibility of black and Asian women in industry.

I am totally committed to ensuring that women claim their role at the heart of communities as I firmly believe this is the only way we will ever achieve a fairer, gender balanced and sustainable society.

 

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Founder of WOMEN IN TRAVEL CIC
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Trailblazing transforming the role of women in travel and tourism industry
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We believe that SDGs can be achieved only when women contribute fully to society and to the communities in which they are hosts.Women in Travel cic works tirelessly to provide women - especially the most vulnerable, marginalised and underrepresented - with opportunities for economic empowerment, using travel tourism and hospitality as a force for good.
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